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Relay for gyms and fitness studios

A trial that is not followed up does not convert, and a member who stops coming cancels quietly. Relay follows up the trial the same minute, notices the member who went quiet, and reminds before the membership lapses.

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What gyms and fitness studios run on Relay

New-lead follow-up cadence

Follow up every trial and lead

Free-trial sign-up, web form or walk-in — the first reply goes out within minutes and the cadence keeps following up until they join.

Win-back for quiet customers

Win back the member who went quiet

No activity for 60 days (you set the number) triggers one short, human check-in with a link to book a session.

Renewal ladder

Renew before it lapses

Membership end date on the contact drives a renewal ladder at 60, 30 and 7 days out.

SMS and email blasts

Text the whole floor

Schedule change, holiday hours, a new class — one SMS or email blast to a segment, with opt-outs honored automatically.

Missed-call text-back

Text back the calls you miss

On the floor with a client, the phone rings. The caller gets a text within a minute and the conversation continues in your inbox.

Playbooks are turned on from Automations → Templates and every step is editable in plain language.

Also in the box

  • Public booking page
  • Appointment reminders
  • Review requests after a visit
  • One shared inbox
  • Segments and tags
  • Opt-outs honored automatically

Simple, transparent pricing

The same plans for every business. Start free; upgrade when you need more room. Full detail on the pricing page.

Free

Free
  • 500 contacts
  • Unlimited pipelines
  • Basic forms
  • Email support
Get started

Starter

$29/month
  • 2,500 contacts, unlimited pipelines
  • SMS & email
  • Automations (up to 10) and API access
  • Your own logo and colors
  • Priority support
Get started

Pro

$79/month
  • 15,000 contacts
  • Unlimited pipelines
  • White-label
  • Automations
  • API access
Get started

Business

$199/month
  • 50,000 contacts
  • Unlimited users, automations & storage
  • Unlimited API keys & webhooks
  • Custom integrations
  • Priority support
Get started

AI Front Desk $149/month, add to any paid plan

Answers your phone, books appointments, captures leads. Includes AI replies to Instagram and Facebook DMs and comments. 150 talk minutes included, then $0.45/min.

Additional business Add a second location or brand to any paid plan

Each added business is its own workspace under your login at half the parent plan: Starter +$15/mo, Pro +$40/mo, Business +$100/mo. Up to 5 businesses; past that, the agency suite at $997/mo.

Your plan includes the software, the setup guides and email support. Want us to set it up for you? That's done-for-you, quoted per project.

Questions gyms and fitness studios ask

Does Relay handle memberships and billing?

Relay can send invoices and run subscription records, but it is not a full gym-management billing system. It is the communication and follow-up layer beside whatever you bill with.

Can trainers book sessions online?

Yes. Each trainer can have a calendar and a public booking page, synced to Google Calendar, with reminders sent automatically.

How does the win-back know someone went quiet?

From last activity or last completed appointment in Relay. The default is 60 days and you can change it.

What does it cost?

The plans on this page are the same for every business, with a free plan to start on. No contract.

Set up Relay for gyms and fitness studios

Free plan, no card, and your workspace starts with the playbooks gyms and fitness studios use.

Get started free